Business Intelligence (BI) has seen wide adoption by small and medium enterprises across all domains. With data being collected from different sources like Google Analytics, Dynamic 365, Salesforce, SQL DB, etc, enterprises are turning to BI to address data management hurdles.
Microsoft’s Power BI is a dynamic cloud-based data analytics tool that enables the stakeholders to transform data from different silos into meaningful insights. These insights can empower the stakeholders and become instrumental in making data-backed decisions that help in orchestrating desired business outcomes.
In today’s blog,
we will highlight some of the key reasons why your business should leverage Power BI for data management.
- Enhance Data Management & Security
When we talk about data management, one of the main concerns with any business is data security. Boosted by Microsoft’s security, Power BI one of the most trusted tools when it comes to protecting sensitive data and reducing the risks of leaks. Admins can take advantage of different features that help in keeping a stern check on unauthorized activities. Microsoft’s Information Protection and Cloud App Security features enable the users to easily label critical data and categorize it and monitor the activity in real-time.
- Custom Visualizations
As with any top data visualization software, Power BI also offers customer-centric visualizations that offer flexibility and features that enable the users to showcase actionable insights. There is no concept of one-solution-fits-all and thus users get the liberty to either go-ahead with the existing visualization options or prefer custom visuals and align them with the business’ needs.
- Real-time Data
Access to real-time data is a make-or-break feature for businesses in some domains. Consider data analytics for insurance where the data being collected is in different types and sources, the stakeholders must have access to the latest data that was refreshed just moments ago. With Power BI Pro users can refresh data 8 times in a day; whereas subscribing to the Power BI Premium lets users refresh data 48 times! Data engineers can also stream the data in real-time by leveraging the streaming feature to push data via Azure Stream Analytics or REST API.
- Easy Accessibility
As the remote workforce continues to change the way we look at work and how one goes about it, the need for Data Analytics & Visualization Platform that is easily accessible is more than ever. Power BI enables users to access key data-driven visualizations and insights from different internet-connected devices such as Android, iOS, Windows devices. The mobile and web applications are intuitively designed to prioritize seamless user-experience and thus users can swiftly access the data visualization platform without the need for any professional training.
- Stand-out Functionalities
With Power BI, users can swiftly embed BI and analytics, thereby making the entire process of extracting data to create interactive reports easier than ever! The users have the option of integrating Power BI with other software to create dashboards and reports that are important for your business. Another feature that makes Power BI a preferred analytics tool is the ability to drill-down the visualizations and showcase interesting learning easily. Its natural language queries also ensure that the user need not learn query language to access the best out of the data visualization tools.
- Informed Decision Making
Collecting a huge amount of data is worthless if the organization doesn’t leverage it to become a data-driven business. With a Data Analytics & Visualization Platform like Power BI, users can quickly fetch data and create visualizations that empower the stakeholders to make decisions based on the data-backed insights. When raw data is presented in a meaningful way, it makes it easier for users to make conclusions based on the trends and patterns. As the business environment gets more competitive, informed decision-making is going to be even more critical and a key to gaining competitive advantage!
ITCube’s experience in successfully deploying Business Intelligence solutions is unparalleled. Our Data Analytics service provides custom solutions based on your business’ needs and aligns them with the organizational goals. Don’t miss the data analytics bandwagon and talk to our experts today to understand how ITCube can empower your business, reach us at inquiry@itcube.net
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