Indoor navigation apps provide additional information, build a route and points to follow from one place to another. That is why there are many reasons for indoor navigation app development.
Why is GPS being replaced by indoor navigation?
Anyone who has ever been to the airport knows what it is like to look for the right terminal or a certain store in Duty Free for a long time,
when there is almost no time. When we find ourselves in an unfamiliar environment, we cannot immediately find the place we need, and even Google Maps can hardly help in such situations. In open space, the Global Navigation Satellite System (GNSS) is used, which guarantees a high level of positioning accuracy and availability. However, inside buildings or in complex urban environments, GNSS does not work properly.
But there is good news too. Satellites are being replaced by a new technology called indoor positioning and indoor navigation - a solution that will become one of the most promising in the near future. The growth in popularity of indoor positioning and indoor navigation is driven by the steady increase in demand for accurate indoor navigation. For example, according to a Deloitte report, by 2022, at least a quarter of all precision digital navigation uses will take place indoors.
Indoor Indoor Positioning System (IPIN) is a wireless network of devices used to locate people and objects inside a building. While navigation is concerned with locating large office buildings, museums, university buildings and shopping malls, indoor navigation enhances the accuracy of Wi-Fi and positioning-based navigation and improves indoor orientation.
Indoor navigation can provide much more than just displaying a route map inside a building. For example, in shopping malls, the same navigation technology can be used not only to find stores, but also to find a parking space. In addition, indoor navigation can launch an additional marketing channel and thereby increase sales. In large factories, internal navigation can track the location of skilled workers and equipment within the facility, helping to achieve higher productivity. These examples characterize well the future of the indoor navigation market.
The potential for accurate inland navigation is of great importance, and most vertical sectors are likely to benefit from this. Plus, indoor navigation will have a huge impact on government, businesses and consumers. Thus, the demand for this technology is expected to increase in various spheres of human life.
Depending on the specific case, business representatives can improve the quality of customer service while visiting their sites, increase the level of security at the site, or expand the capabilities of internal logistics solutions.
Indoor navigation in the consumer segment allows mobile app users to:
determine the location on the map of the building;
lay routes to the desired point;
receive geo-location clues and advertising notifications.
The above opportunities open up additional marketing channels and new analytical opportunities for business owners.
In the corporate sector, the same technology allows monitoring the movements of personnel, equipment and goods in real time. The use of such an infrastructure leads to increased safety, increased productivity and lower operating costs due to the control of: the presence of personnel at the workplaces of personnel; staff relocation and maintenance as scheduled; actions of employees using commands in real time, including emergency situations; access to restricted areas and detection of violations in the event of illegal entry.
Considering that we spend almost 90% of our time indoors, the growth of interest in IPIN is quite natural. The application of this technology in various industries such as real estate, retail, healthcare, entertainment makes indoor navigation accessible and understandable to all users. Well, we hope that very soon with the advent of this technology, the problems of indoor navigation will disappear and there will not be a single chance of getting lost in large buildings.
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